Media Programming Directors

Also Called: Program Director, Program Manager, Programming Director

What Media Programming Directors do

Direct and coordinate activities of personnel engaged in preparation of radio or television station program schedules and programs, such as sports or news.

  • Plan and schedule programming and event coverage, based on broadcast length, time availability, and other factors, such as community needs, ratings data, and viewer demographics.
  • Coordinate activities between departments, such as news and programming.
  • Direct and coordinate activities of personnel engaged in broadcast news, sports, or programming.
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Work Context

  • Electronic Mail
  • Telephone
  • Contact With Others
  • Indoors, Environmentally Controlled
  • Face-to-Face Discussions

Tools

  • Media control systems
  • Radio frequency transmitters or receivers
  • Audio mixing consoles
  • Radio core equipment
  • Digital voice recorders

Technology

Data base user interface and query software
FileMaker Pro
Microsoft SQL Server
Presentation software
Microsoft PowerPoint
Video creation and editing software
Apple Final Cut Pro
Avid Technology iNEWS

The Education & Training You Need

Skills

  • Critical Thinking
  • Judgment and Decision Making
  • Reading Comprehension
  • Speaking
  • Active Learning

Knowledge

Communications
multimedia
telecommunications
Arts and Humanities
English language
Business
customer service
management
Engineering and Technology
computers and electronics

Education

  • 65% Bachelor's degree
  • 13% High school diploma or equivalent
  • 12% Associate's degree

Experience

A considerable amount of work-related skill, knowledge, or experience is needed for these occupations. For example, an accountant must complete four years of college and work for several years in accounting to be considered qualified.

What are your training options on the pathway to this occupation?

Are You a Good Fit?

Occupation Traits

  • Artistic (Creator)
  • Conventional (Organizer)
  • Enterprising (Persuader)

Work Styles

  • Attention to Detail
  • Dependability
  • Cooperation
  • Self Control
  • Adaptability/Flexibility
  • Analytical Thinking

Values

  • Recognition
  • Achievement
  • Independence

Abilities

  • Verbal
  • Ideas and Logic
  • Attention

This is what Media Programming Directors across the country typically make.

$20.21 / hour
$42,040 /year

Entry Level

$39.67 / hour
$82,510 /year

Median Level

$83.91 / hour
$174,540 /year

Experienced Level

Income information reflects a regional average.
Income information reflects a national average.

This career’s National Job Outlook is

Bright

Please be sure to verify the outlook of this occupation with your instructor.

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